ProvenCFO is a Outsourced CFO company that needed a brand refresh. As Creative Director, I updated their logo, came up with new colors, typography, photography, brand guidelines, and a new website.
- DaviD, co-founder, Provencfo
Katie took our lackluster, boring ‘typical accounting firm’ brand, and elevated us to a brand that embodied our company values, made us stand out from the competition, and established immediate customer appeal."
This gave the brand the grounded, trustworthy look needed for the financial industry, and the approachable vibe to attract entrepreneurs. A fresh brand led to opened doors.